Tag Archives: Brand

The Infinigate Group Announces a New Brand for the Next Era of Expansion

Rotkreuz, Switzerland: 27/04/23. The Infinigate Group, the value-add distributor of cybersecurity, secure networks and secure cloud, is proud to announce a fresh brand, incorporating a new logo, tagline, colours and font, reflecting both its heritage and expansion and leading into a new era, as a cybersecurity distribution powerhouse across EMEA. The new brand expresses the… Read More »

SoftwareOne launches new brand to reflect business transformation

Stans, Switzerland l 9 January 2023 – SoftwareOne Holding AG, a leading global software and cloud solutions provider, today unveiled a new brand identity and market positioning that reflects the company’s transformation over the last five years. During this time, SoftwareOne has evolved from a licensing reseller to a global software and cloud solutions provider… Read More »

Kontron shines with new brand identity, combining its IoT, software and 5G expertise

Linz, Austria, January 05, 2023 – Already a trusted and well-established brand in the European and North American markets, Kontron continues to strengthen itself as the leading IoT and Industry 4.0 specialist helping customers undertake their digital transformation. Kontron AG announces that it is fully focusing its corporate strategy on its IoT portfolio and has… Read More »

‘AIE GmbH’ inform about a public recall of the product ‘6000 Lumen Worklight’ of the brand ‘Workzone’ distributed by ALDI Nord

(Essen) The article ‘6000 Lumen Worklight’ of the brand ‘WORKZONE’ supplied by ‘AIE GmbH’ has been withdrawn from sale immediately for reasons of preventive consumer protection. It cannot be ruled out that the item ‘6000 Lumen Worklight’ poses the risk of an electrical shock. For this reason, the product shall not be used any further.… Read More »

U-Power names Gerard Butler as its new global brand ambassador

Paruzzaro (Italy), 13th June 2022. U-Power, Italian leader in safety footwear and workwear business, announces the appointment of its new global brand ambassador, Gerard Butler. The Scottish actor, known for his lead in internationally acclaimed films ‘300’, ‘Greenland’ and the ‘Olympus Has Fallen’ trilogy, will lend his image to be the face of U-Power. Butler… Read More »

Yashvardhan Pannu Shares 5 Tips to Build a Strong Brand Identity

Brand identity is the collection of all elements that a company creates to portray the right image to its consumer. Brand identity is different from “brand image” and “branding,” even though these terms are sometimes treated as interchangeable. The term branding refers to the marketing practice of actively shaping a distinctive brand. Brand is the… Read More »